Du Toitskloof Cooperative
Du Toitskloof Wines was established by six wine farmers as a cooperative in 1962. Today, it has an estimated 22 members, many of them second-generation descendants of the founders. They live in a close-knit community within a 10 kilometers radius from the cellar and take much pride and interest in their work.
In April 2005, Du Toitskloof Wines joined forces with Origin Wine to collectively work on improving workers’ and families’ standards of life. Du Toitskloof’s farms became Fair Trade Certified™ in September this same year, and a Joint Body was formed consisting of forty farm workers, two farm owner representatives and one exporter representative. The collaboration was registered nationally as a legal entity and was named the Fairhills Association. Du Toitskloof is funded by the sales of their quarter-ownership of the Fairhills Wine brand and the Fair Trade premium.
Du Toitskloof has the capacity to make fifteen million liters of wine, which allows the Fairhills Wine brand ample room to grow. In 2005 alone, 1.2 million liters were exported to the UK under the Fair Trade logo, with an estimated 10 million liters of certified Fair Trade wine available at this moment.
The ultimate goal of the Fairhills Association is to purchase and cultivate its own farmland and become entirely self-sustainable. They also plan to turn parts of their land into an eco-tourism haven.
The alcohol abuse problem has allowed the Joint Body to hire a psychologist. During the past year the project has helped 75 people out of drug and alcohol induced problems. ”
I have the responsibly of Chairman of one particular project made possible with Fair Trade funds. As the leader, I feel very optimistic and motivated to move us in the right direction. I feel very positive to take on this position. ”
With the assistance and guidance of our contributors, we as a community can move mountains in improving the conditions of our community and shaping the future for the next generation of the Fairhills Community. ”
Youth Program Funding
Donations from Fair Trade premiums were given to the Fairhills Youth Club to fund their activities.
Health Program for Environmental Workers
The Fairhills Association initiated training for environmental coordinators, including tips on health and safety. First-Aid practices were taught in this program.
Day Care and Training for Facilitators
In 2007, three day care facilities were established by the Fairhills Association servicing an estimated 210 infants and toddlers. Several community members, with potential and interest in helping manage the daycare center, were trained to become facilitators. These individuals, about 24 in total, continued their studies via distant learning while they worked.