COOCAFE - Cooperativa dos Cafeicultores da Região de Lajinha
COOCAFE is one of several Brazilian producer groups participating in the Responsible Sourcing Partnership (RSP) project. The RSP project is a result of a partnership between USAID, Fair Trade USA, Walmart Stores, Inc. and SEBRAE-MG, designed to improve the quality of Brazilian coffee, increase market linkages and raise producer capacity. Through participation in the RSP project, COOCAFE has improved its infrastructure which has resulted in higher quality coffee, and has benefited from targeted training programs and increased contact with the U.S. coffee market.
I've been selling to the coop for 15 years now. After Fair Trade, things got a lot better. Fair trade has helped a lot. Before we didn't have have an agronomist and today we do. The coffee has improved a lot because the agronomist are here helping. It was only with the Fair Trade premium that we were able to contract these agronomists... The price is still pretty low for us, but our costs have lowered… the coffee sack project has helped a lot, it benefits everyone, not just a few. ”
Conceção pez de Costa
Participating in the last SCAA conference in Minesota was a very important experience for us. We had the opportunity as a group of Brazilians to visit Sam's Club-Wal -Mart, where our coffee is being displayed and sold! It was such a rewarding experience to receive the feedback of a consumer who told us that they liked our coffee! This was a great moment for us. ”
Fernando R. Cerqueira, Coocafe president
In response to the Question, "What would you say to a US consumer of your coffee?"
Irene Tavares Vega
Health education on agrochemicals
Members and their children are taught about the safe handling of agrochemicals and PPEs.
Rural schools built for further education
Coocafé built rural schools throughout the region, providing basic education to an average of 1,000 children each year.
Grant for Coffee Sacks
COOCAFE subsidized the total costs of coffee sacks for its members. The cooperative gave sacks to each member in accordance with how much coffee they were selling through the cooperative.