Producer Profiles

AGROCOEX - Companía Agropromotora del Cotopaxi

Compania Agropromotora del Cotopaxi (AGROCOEX S.A) is a rose plantation located in Cotapaxi province, 3.5 kilometers south of Rumipamba in Ecuador. The plantation is a family business with 149 employees including workers, office employees and management. AGROCOEX was founded by two brothers in 1988 and became Fair Trade Certified™ ten years later in 1998.

The owners of AGROCOEX are motivated to support women, indigenous people and people with disabilities, believing those groups are at the greatest disadvantage during times of social and economic difficulty. As such, AGROCOEX decided to confront these socio-economic issues within their own community by creating objectives that align with the ideals of social justice and Fair Trade.

As a company, AGROCOEX strives to create a safe and just working environment by working to increase the levels of education and well-being of workers, children and community members of its farms. One of the farm’s main governing principles is to foster a standard of living that promotes dignified living conditions for workers.

In 1998, AGROCOEX became Fair Trade Certified in order to establish prices that would cover the cost of sustainable production and fair wages. The workers enjoy participating in Fair Trade because Fair Trade premiums help them invest in projects and programs that they believe better their standard of living. AGROCOEX’s workers collectively decide the use of the community development premiums through a democratic and transparent manner during annual “premium committee” meetings.

From the management’s perspective, Fair Trade is attractive because consumers can buy products that agree with their values and principles. By buying Fair Trade Roses from AGROCOEX, consumers support the workers that fight to better their lives.
 

Quotable

One of the problems that affects a huge part of our community is tooth decay, which is given little importance until the decay advances enough to warrant tooth removal. Not only is a tooth lost, but it bring headaches, jaw aches, general bad health, and low self esteem among other problems. With the dentistry center, our families and the community have access to dental healthcare in the workplace and with high quality materials  

Rosa Toca

On the weekends I used all my free time to wash clothes in a traditional manner that negatively affected my health, contaminated water, and did not allow me to enjoy my free time. Now that I can bring my families clothes to be washed and dried during work hours, I can also enjoy the weekends with my family. I enjoy this time to grow as a person, a wife and a mother.  

Luz Sisa

One of the problems that affect the majority of the people in our town is cavities, which people do not bother with or notice until they are in pain and have to get the tooth pulled. People are affected because they not only lose teeth, but also they get headaches and pain – it is uncomfortable and also causes low self-esteem. With our premium funded dentistry center, our families and the community can access a dentist with the best equipment – all at their workplace!  

Amparito Chancusig, post harvest worker AGROCOEX

Programs

New Housing Program

Fair Trade premiums have funded the first phase of housing construction for the Community Development Committee San Francisco – La Victoria. The Joint Body approved the purchase of five hectares of land in the La Calera district in Latacunga, Cotopaxi. The investment is intended to help workers achieve their dream of home ownership.

Childcare Center

The Joint Body invested Fair Trade premiums toward improving the conditions of childcare facilities for all workers' children.

Washing Machines Help Empower Women

AGROCOEX recognizes that women who realize their full potential are the key to achieving a higher standard of living. The organization helps provide women in the community with the tools and means to increase their independence. The importance of the participation of women in the development process of their families and the community is recognized and emphasized in various AGROCOEX forums. The Washing Machine Program gives women in the community access to semi-industrial washers and dryers in order to eliminate the old practice of washing clothing in natural water springs, which negatively impacted women’s health and also polluted the environment with water contamination. This is one of the programs started in order to give women more independence, allow them to optimize their time, and allow them to use their free time on activities that improve their lives.