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Producer Profiles

COOCAFE - Cooperativa dos Cafeicultores da Região de Lajinha

COOCAFE was founded in 1979 in the city of Lajinha in the state of Minas Gerais, Brazil, to strengthen coffee planters of this region. Having faced many economic struggles throughout the years, farmers believed their cooperative was strong enough to keep its members’ spirits high. Today, the cooperative remains successful, determined and consistent in their product. It is located between the forest regions of Minas Gerais and the mountains of the Espírito Santo state. The climate is predominantly humid and the land sees a substantial amount of rainfall throughout the year. Most of the region is used for farming by families usually owning between five and ten hectares of land.

COOCAFE is one of several Brazilian producer groups participating in the Responsible Sourcing Partnership (RSP) project. The RSP project is a result of a partnership between USAID, Fair Trade USA, Walmart Stores, Inc. and SEBRAE-MG, designed to improve the quality of Brazilian coffee, increase market linkages and raise producer capacity. Through participation in the RSP project, COOCAFE has improved its infrastructure which has resulted in higher quality coffee, and has benefited from targeted training programs and increased contact with the U.S. coffee market.


Fair Trade has helped us with various things, with purchasing medicine and everything we need to purchase for the crops  

Irene Tavares Vega

Fair Trade has a lot of benefits because we sell the coffee at a better price and now agronomists come here to help and advise us. It helps pay for the coffee sacks that the cooperative provides us with.  

Aidmar Veiga

Before we didn't have an agronomist and today we do. This has helped improve the quality of our coffee substantially. It was only with the Fair Trade premium that we were able to contract these agronomists.  

Conceção pez de Costa, member


Educate women on coffee cultivation

The cooperative has established a regular meeting for the women of the community. These meetings provide women with courses on coffee cultivation, as well as alternative sources of income for their families.

Machinery Acquisition

Fair Trade funds will be used to purchase new equipment for the Minas Gerais and Espirito Santo warehouses. This will help increase quality and production.

6 agricultralists

The cooperative elected to invest their Fair Trade social premium in contracting 6 agriculturalists to provide consulting assistance to members looking to improve the quality of their crops. The cooperative also funded 6 motorcycles for the technical assistants.