Producer Profiles

ASOBANU - Asociación de Bananeros Unidos

In 1998, several banana farmers from the northeastern region of the Dominican Republic formed ASOBANU to sell their harvests directly to international markets and thus participate in and benefit from Fair Trade. Located in an area that thrives primarily from banana production, ASOBANU has significantly improved the living standards and trade conditions for its members, workers and community. ASOBANU is dedicated in providing high quality beans to consumers and has been Fair Trade certified since it's inception.


Many people in our community benefit directly and indirectly from Fair Trade. It is the best option small growers have.  

Justo Manuel Luna Madera, Asobanu Member


Health Care for All

ASOBANU has instituted health care programs for disadvantaged groups in the region.

A New Library and Academic Support

ASOBANU instituted an educational program providing support to local schools and scholarships and school supplies to farm workers’ children. The cooperative also funded the construction of a library.

New Roads and Packing Houses

Fair Trade premiums have enabled ASOBANU to improve the roads to farming communities, and help build and repair packing houses for its small-scale farmer members

Membership Expansion

Fair Trade has empowered ASOBANU to deal directly with international buyers, which has helped members maximize their production and become more competitive. ASOBANU has greatly expanded its membership since attaining Fair Trade certification.