Producer Profiles

AGROCOEX - Companía Agropromotora del Cotopaxi

Compania Agropromotora del Cotopaxi (AGROCOEX S.A) is a rose plantation located in Cotapaxi province, 3.5 kilometers south of Rumipamba in Ecuador. The plantation is a family business with 149 employees including workers, office employees and management. AGROCOEX was founded by two brothers in 1992 and became Fair Trade Certified™ in 2002

The owners of AGROCOEX are motivated to support women, indigenous people and people with disabilities, believing those groups are at the greatest disadvantage during times of social and economic difficulty. As such, AGROCOEX decided to confront these socio-economic issues within their own community by creating objectives that align with the ideals of social justice and Fair Trade.

As a company, AGROCOEX strives to create a safe and just working environment by working to increase the levels of education and well-being of workers, children and community members of its farms. One of the farm’s main governing principles is to foster a standard of living that promotes dignified living conditions for workers.

In 1998, AGROCOEX became Fair Trade Certified in order to establish prices that would cover the cost of sustainable production and fair wages. The workers enjoy participating in Fair Trade because Fair Trade premiums help them invest in projects and programs that they believe better their standard of living. AGROCOEX’s workers collectively decide the use of the community development premiums through a democratic and transparent manner during annual “premium committee” meetings.

From the management’s perspective, Fair Trade is attractive because consumers can buy products that agree with their values and principles. By buying Fair Trade Roses from AGROCOEX, consumers support the workers that fight to better their lives.
 

Quotable

During all these years working for AGOCOEX, I have been able to develop as a woman, a mother, a wife, and a collaborator and integral part of the community. Thanks to the Fair Trade premium, I have had access to many benefits for myself, for my family, and for the members of my community. One of the benefits I have had access to is the micro loan program. To access this loan I only had to meet the established requirements. If I had gone to a bank, this loan would not have been possible because of the high interest rates and, because of my limited income; I am not allowed a line of credit at the bank. With the money I received from the Community Development Plan, I was able to install ceramic floor tiles in my house where there had previously been only dirt floors. I was also able to construct a study room for my son where he could successfully complete homework and study comfortably without having to share a room. The Fair Trade premium has touched my life and has changed and improved my family’s life. The standard of living for my family is now better. My son can now enjoy privacy and has an appropriate place to study and will be able to achieve great success in his education. Thank you, Fair Trade clients for alleviating poverty and allowing us to dream of better futures for our children  

Norma Toapanta

The children at the Day Care center feel very safe and they like it. The equipment given by AGROCOEX and the support offered by the Community Development Committee San Francisco – La Victoria lets our children grow. They are being cared for in such a professional manner. They are safer, are learning well and are developing such great skills! Our children are getting the opportunity to socialize in a safe setting, they are getting physical exercise and all of the great things that come with professional childcare services.  

Liz Rivadeneria, worker at Childcare Center

I never thought that AGROCOEX could open doors for me. Thanks to the Fair Trade certification and the Committee of Community Development San Francisco - La Victoria for offering the student scholarship to me. I received my diploma and I am excited to continue studying until I get my engineering degree.  

Luis Casa, AGROCOEX Worker

Programs

Music for the Children

A new program was started by AGROCOEX to allow children to learn how to play musical instruments. Learning how to play music is seen as a way to help children develop psychologically as well as a way to teach children discipline and dedication. The members of AGROCOEX believe music can have a positive impact on the community by changing attitudes and changing the way people think and express themselves. The music program has given the children in the community enthusiasm for learning as well as a new way to express themselves.

Acess to Microloans

This year, $13,770 was given out in microloans. There are rules and a formalized agreement that outline the delivery of resources, interest, and repayment. All AGROCOEX workers have the opportunity to receive loans to construct homes, complete home improvement projects, and to invest in their small businesses.

New Dentistry Center

Fair Trade premiums funded a dentistry center to create greater access to health services for Fair Trade workers. The dentistry center was completely planned, funded, and implemented by a worker’s committee set up to oversee usage of community development funds earned through Fair Trade sales.