When Paul Rice launched Fair Trade USA 14 years ago, it wasn’t easy. He didn't draw a paycheck for six months. The second year, he went without for another six months. But the early struggles, he says, were cake compared with the challenge he faces shifting an already successful business model.
Fair Trade USA Shares Results to Date of Innovations to Strengthen Cooperatives; Include More People; and Extend Opportunities for Multi-Stakeholder Participation
OAKLAND, Calif. (April 13, 2012) – Fair Trade USA, the leading third-party certifier of Fair Trade products in the United States, today published its 2011 Almanac.
Company top buyer of Fair Trade Certified™ bananas, pineapples and flowers in the U.S. under Whole Trade Guarantee label; reaches $2.5 million mark