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Fair Trade USA’s 2010 Almanac Highlights Reflects Dramatic Growth in Fair Trade Certified Organic Imports and Community Investments

OAKLAND, California (April 25, 2011) – Fair Trade USA, the leading third-party certifier of Fair Trade products in the United States, today releases its 2010 Almanac. With more than 9,500 Fair Trade Certified™ consumer products offered by more than 700 industry partners at more than 60,000 retail locations, this yearly report serves as a barometer for the health and growth of Fair Trade in the United States.

“Wake up the World” Campaign Calls on Americans to Enjoy a Fair Trade Breakfast to Show Support for Farmers and Farm Workers in Developing Countries

Oakland, CA (April 13, 2011) – Fair Trade USA, the leading third-party certifier of Fair Trade products in the United States, invites Americans to enjoy a Fair Trade Breakfast in honor of World Fair Trade Day on Saturday, May 14.


Today Fairtrade International (FLO) announced changes to Fair Trade coffee minimum price, premiums and standards that will take effect on April 1, 2011. Fair Trade USA supports efforts to improve the standard of living for coffee farming communities around the world, the mission to which we, our many movement stakeholders and our industry partners are deeply committed.

What’s in a Name? What constitutes a Fair Trade Certified product?

Our organization was recently renamed Fair Trade USA, a change that has received almost entirely positive responses from consumers, business partners, NGOs and other stakeholders.  The reason for our name change is simple—when we increase awareness of fair trade, we provide more impact in terms of additional income and community investment dollars to the farmers and workers whom we serve.  For example, from 2005 to 2010, Fair Trade awareness quadrupled to 34 percent among American consumers.  In the same period, additional income to producer communities more tha
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