OAKLAND, CA (June 1, 2017) – In honor of World Oceans Day, Fair Trade USA, the leading certifier of Fair Trade products in North America, launches a campaign to raise awareness of issues in the seafood industry. Running through June 8, the digital campaign emphasizes the tie between healthy oceans and thriving global fishing communities, with the aim of encouraging shoppers to seek seafood that is sourced in a socially and environmentally responsible manner.
Fair Trade USA and the Natural Marketing Institute release new data on consumer awareness of Fair Trade; driven by growing demand for and availability of ethical products
OAKLAND, California (February 27, 2017) – Fair Trade USA, the leading third-party certifier of Fair Trade products in North America, and the Natural Marketing Institute (NMI), an international consulting and research firm specializing in health and sustainability, today release new data indicating that sixty-seven percent of consumers now recognize the Fair Trade Certified™ seal, an eight-percentage point increase over 2015.
True fair trade is about mutually beneficial relationships rooted in trust and respect spanning geographic and cultural boundaries.
As a global movement, fair trade brings attention to people around the world who work under exploitative conditions and highlights the true costs of goods in global supply chains. Organizations and activists, businesses and brands, farmers, workers and artisans have diligently worked for more than 40 years to bring greater balance to the terms of trade.
More than 40 styles now provide a premium to predominantly female factory workforce
SAN FRANCISCO, Calif., January 31, 2017– Athleta is introducing its collection of styles created in a factory certified by Fair Trade USA, an organization dedicated to creating social and economic opportunities for factory workers around the world.